AIRSIDE is excited to announce the launch of “WEIRD SENSATION FEELS GOOD: The World of ASMR” in Hong Kong, to be held at AIRSIDE’s GATE33 Gallery between 14 March and 13 July 2025 – launching during the city’s most anticipated art month.

First showcased in Stockholm as a pioneering exhibition organised by ArkDes, Sweden’s National Centre for Architecture and Design, and later presented in collaboration with the Design Museum in London as the UK’s first ever exhibition to explore ASMR, Hong Kong will be first city in Asia to host the exhibition.

Building on the acclaimed touring exhibition curated by James Taylor-Foster, this Hong Kong edition will feature newly commissioned works by Hong Kong-based artists that interpret the global phenomenon for today. This marks Hong Kong’s first immersive exhibition dedicated to the culture, creativity, and community of ASMR, as well as the first time that AIRSIDE, Nan Fung Group’s flagship commercial development at the city’s former Kai Tak airport, collaborates with an international museum since its opening in late 2023.

Venue address: GATE33 Gallery, L312, AIRSIDE, 2 Concorde Rd, Kai Tak