Van Cleef & Arpels celebrates the spirit of spring with a transformation of Tai Kwun’s Parade Ground into a joyful playground. Created in collaboration with French artist Alexandre Benjamin Navet, a creative partner of Van Cleef & Arpels since 2020, the season of rebirth is given a fresh narrative in an unexpected world of adventure that blooms in Central Hong Kong from the first day of Spring.
Coinciding with Hong Kong’s Art Month, the Maison’s immersive installation brings to the city abundant colour.
The beauty of nature and the grace of flora have played a significant role in the history of Van Cleef & Arpels since its founding in 1906. With extensive archival imagery to explore, Navet has embedded himself in the Maison’s heritage in his search for inspiration, a journey energised by a mutual passion for bringing dream worlds into being. In this artistic partnership, Tai Kwun in Central Hong Kong has been given over as an expansive canvas to Navet, upon which the spontaneity and vibrancy of nature spills over into dreamt up floral forms that carry visitors through an exuberant playground.
Parade Ground, Tai Kwun, 10 Hollywood Road, Central,